Sport Business Handbook-Revised Edition, The – Human Kinetics
Capital One Becomes Official Partner of Major League Baseball and Presenting Sponsor of the World Series
SBJ Unpacks: The story behind Derek Jeter landing at Fox
SBJ Unpacks: Microsoft comes to play
For Capital One, March Madness is a Slam Dunk
SBJ Marketing: PepsiCo, Marriott, Ford, Bose making NFL decisions
SBJ Unpacks: Aramark lays out NFL tech plans
Capital One becomes official sponsor of Major League Baseball - Washington Business Journal
The 15 biggest sponsorship deals between banks and U.S. sports teams
Joe Lemire on LinkedIn: The People Behind the Tech Podcast: Brandon McDaniel – the LA Dodgers -…
SBJ Unpacks: Home Run Derby audience down a touch
Why Crypto.com made a $700 million bet to rename Staples Center — and doesn't even expect you to use the name - The Athletic
SBJ Marketing: MLB testing behind-the-plate LED signs